Olympics or No-Lympics, Rio?!
Modern Olympics began in 1896, the first Olympic game was hosted in Athens, Greece. Television was not invented until around 1927, so back in the days, there were two ways of receiving the Olympic news and results, which were radio and newspaper.
Technology has evolved in the past 120 years, although radio and newspaper has survived the wheel of time, most people would get first hand news and results from their 4K TV, smart phones and the internet.
In recent years, almost one year before the Olympic opening ceremony, media like TV and news papers would be flooded with Olympic news and sponsor advertisement.
What about this coming Olympics?
This summer the Games will be held in Rio de Janeiro, Brazil, and it is only four months away, surprisingly not many people including the press seems to be talking about it. Even if they were, most of them were bad news.
First, why would Brazil want to host the Olympic game in the first place? It is known that hosting the Olympics is a financially risky proposition, few countries nearly went bankrupt for hosting it, but there are two sides to every coin. Olympic is also a huge business opportunity, but to get their hands on the millions of tourist's wallet, they must first spend billions of dollars building new stadiums, hotels and other supporting facilities.
The bidding process for the 2016 Olympic Games was officially launched on 16 May 2007. Back then the economy in Brazil was healthy, the country's leaders wanted to boost the nation's prosperity, that is how it began.
But by year 2016, the country's economy is collapsing, suffering from the worst recession in 25 years. Currently one million people are unemployed in Brazil, credit rating has been cut to junk by Moody's, Standard & Poor's and Fitch, GDP shrank 3.8% and inflation rate…… 10%.With only 4 months before kickoff, only half of the tickets were sold. Mainly due to Zika virus, high crime rates and terrorism, jeopardizing travelers' safety.
Economists tend to pay more attention to money than to joy, because money is countable. However, the true meaning of sporting events like the Olympic and World Cup are to bring joy to people, the Olympic Games is a symbol of love, peace and friendship. If you can't make it to Rio this year, make sure you have the remote handy to watch it on you 4K TV.
(Photo Credits: (Credits: Adi Prabowo)